Ad Agencies Receive Rebates From Media Companies For Ad Spending, Probe Finds – Wall Street Journal


Wall Street Journal
Ad Agencies Receive Rebates From Media Companies For Ad Spending, Probe Finds
Wall Street Journal
An eight-month probe by a marketing trade group revealed that ad agencies are accepting rebates from media companies in the U.S., according to people familiar with the matter, findings that will likely stoke concerns about transparency in the industry.

and more >>

Source: media – Google News

Sharing information is key – Mixed Media Business News UK. Social Commerce and Social Media Management playing a big part. Suaju Ltd